BL 2030 Privacy Statement

Better Living Program 2030

Protection of Your Personal Data

Electrolux is committed to being a trusted and responsible partner for all of its valued customers. This means that we are committed to operating in an open and transparent manner and in compliance with applicable laws and regulations, including providing our customers with up-to-date information about our collection and use of personal data.

As a condition of your participation, you agree to read our Data Privacy Statement for the “Better Living 2030” initiative which details, among other things, what personal data we collect from you, how we collect, use and disclose the data you have provided us. It also summarizes what your rights are when it comes to this data. If you want to know more about how Electrolux generally uses personal data, please visit

Data Privacy Statement Team of Change Makers Campaign

This Data Privacy Statement is issued by AB Electrolux. It explains what information we collect about you (your “personal data”), how we collect it, what we use it for, with whom we share your data with and what rights you have over your data.


The types of personal data we collect and how we collect it

On this site we collect your name, your contact details including your email address, and if you are a minor, contact information about your legal guardian. We also collect your answers to the questionnaire for our process to select a team of youths for a team of change makers.


We collect your personal data directly from you through your access of the Better Living Program website and by you entering your name, your email address, and contact information of your legal guardian into the questionnaire.


To see how we use cookies, please visit our Cookie Notice. for more information.


Why we process your personal data and the legal basis for the processing

We will use your contact details to administrate the answers in the questionnaire and contact you in relation to your answers. We may also use your contact details to keep you updated of similar initiatives in the future.


If you are a minor, we will use your legal guardian contact information for the same purpose.


We only process the data that you have consented to provide. Consent is our legal basis.


Information that we share and international transfers

We share and store your information within the Electrolux Group of companies, which means that your data may be transferred throughout different continents worldwide. We will not use your data for general marketing or sell it to any party.


Your rights

You have the following rights in relation to your personal data (there might be local exceptions outside EU):


A. Requesting access to your personal data;

B. Correcting your personal data;

C. Requesting the erasure of your personal data;

D. Restricting the processing of your personal data;

E. Requesting that your personal data will be provided in a format that can be transferred to you or another organization (portability);

F. Objecting to the processing of your personal data; and

G. Lodging a complaint with the competent supervisory authority.


If you have any questions regarding these rights, or if you would like to exercise any of these rights please contact


Consent, storage and security of your personal data

Your data will be stored securely by the Electrolux Group of Companies. We will keep your data for a period of up to two years.


You can withdraw your contribution at any time by contacting


How to contact us about an issue over your personal data

The responsible controller of your personal data is AB Electrolux (publ).


If you believe that your privacy has been breached by us, have any questions or concerns about this Data Privacy Statement, or wish to exercise your rights over your personal data, please submit your request at and provide details of your incident so that we can investigate it.


We will investigate your request and try to get back to you within a reasonable time after receiving your request to discuss your concerns and outline options regarding how they may be resolved.


For your information, the Group Data Protection Officer’s contact references are:


AB Electrolux (publ)

Data Protection Officer

105 45 Stockholm



Team of Change Makers

If you take part in our Team of Change Makers, data will be collected and processed according to a specific agreement with you or/and your legal guardian. You will be informed accordingly.


For California residents

Please see our California Privacy Policy at


Updates to this Data Privacy Statement

We may update this Data Privacy Statement. Any changes to this Data Privacy Statement will become effective as of the date it is published, or as otherwise required by law.


Last updated on: 2021-03-29

The Better Living Program is a project by Electrolux. If you have any questions about the program, please write to us at: